Leeds board were in the United States over the past few weeks to discuss with 49ers chiefs
Leeds United board were in the United States over the past few weeks to discuss with San Francisco 49ers chiefs and Vice President Paraag Marathe, according to Leeds-Live.
49ers Enterprises increased their stake in the Elland Road outfit to 44% in November, and a complete takeover in the near future has been mooted.
NFL franchises have voted to gain exclusive international marketing rights across different global regions, and that could see both Leeds and the 49ers enjoy a closer and more transparent relationship on British soil.
Good for business
NFL teams will have access to international markets for at least a five-year term as a result of the latest agreement, and that would open the door for 49ers to potentially stage merchandising events in the United Kingdom.
Leeds and the United States outfit have continued to find ways to make things benefit each other since the latter purchased a minority 10% holding in the Yorkshire club back in May 2018, and the latest financial commitment will do them good.
With the NFL clubs permitted to begin activities in their selected markets as soon as January 1, 2022, the Whites and 49ers could soon start enjoying a closer relationship beyond the corridors of the boardroom over the next few years.
Andrea Radrizzani has been tipped to sell his remaining stakes in Leeds someday, and there is no denying that being owned by such a consortium would come with a lot of investment for the club.
With both parties recently meeting to thrash out a deal and NFL clubs looking to further establish themselves in the UK, something huge could be on the cards very soon.
In other Leeds United news, the Whites have mapped out plans to avoid relegation scrap as January transfer budget claim emerges.