Finance expert shares Leeds United revenue concern as he moots 'new form of FFP'
Football finance expert Kieran Maguire has suggested Leeds United must compete off the pitch if a “new form of FFP” is introduced.
The 49ers are set to take control of the club in January 2024 from Andrea Radrizzani although there have been reports of interest from the Middle East (Daily Mail, 5 January).
Maguire has claimed the Yorkshire side are behind the Premier League’s biggest hitters in terms of match-day revenue and that’s something which has to change.
Talking on the latest episode of The Price of Football Podcast (41m 06s, 12 January), the finance expert said: “We know that Leeds could easily play in front of more than 50,000 and it’s a one-city club with a one-city vibe about it and where’s the money coming from to upgrade?
“For a club like Leeds, its matchday income is probably in the teens of millions compared to Manchester United who make £110million in ticket sales. Spurs make over £100million, and Arsenal if they’re in the Champions League will make over £100million.
“If Leeds want to compete on the pitch then they need to be able to compete off it especially if we move to a new form of FFP which is based on income and wages as opposed to the rules we have at present.”
Move with the times
Modern-day football evolves largely around commercialisation and revenue and when the 49ers do eventually take control of the club, it would not be a surprise to see them improve various forms of revenue streams. Bridging the gap to the top six clubs in the Premier League requires an immense amount of financial backing and it will be intriguing to see just how ambitious the new owners are.
There are obviously more pressing concerns on the pitch for Jesse Marsch’s side with relegation still a genuine possibility. Performances have been inconsistent of late and unless the American can start putting some wins on the board, serious questions will be asked of the 49-year-old.
Relegation to the Championship could throw the takeover into serious doubt and would be a disaster for Radrizzani. The Italian has heavily backed the American in the transfer windows and if Leeds are relegated it could well mean some financial issues for the Italian.
In other Leeds United news, this Belgian hotshot is on his way to Elland Road.