Finance Expert: Leeds United set for commercial windfall as new Amazon series premieres
We’re delighted to welcome football finance expert Dr Daniel Plumley as our exclusive columnist. Each week he’ll be giving his views on the biggest talking points at Leeds United...
Leeds United brought “uniqueness” to the table with their latest Amazon documentary that centres around the Yorkshire club’s academy, according to Dan Plumley.
Amazon are no strangers at Elland Road, airing two ‘Take Us Home’ docuseries while the Whites were in the Championship.
Last week, ‘Academy Dreams’ was released by Amazon and it’s been a hit among fans, who’ve enjoyed seeing a different take on football documentaries as many recently have only focused on first-team exploits.
Leeds will be benefitting financially from these Amazon series, according to Plumley.
However, the finance expert cannot say for sure how much as the income will be tied into Leeds’ accounts as commercial income.
“You’re looking at the wider commercial exposure here,” Plumley told MOT Leeds News.
“I’m yet to see any exact figures on what these documentaries make for clubs and we might never see it because it’s easy to roll it into the commercial side of the accounts.
“From a revenue point of view, it’s difficult to pinpoint but there’ll certainly be money involved and certainly, that wider exposure and commercial tie-ins are what you’re trying to pitch as much as anything.
“And also I think the interesting angle there is that Leeds have gone looking at that academy side of things instead of the first team, which is where the other documentaries have been.
“That gives it a bit of uniqueness, there are those stories you can sell through it of kids coming through the academy.
“The challenge to that is we know that not every kid gets the bright lights and the team success. But you can see the spin-off from it and how it can generate some commercial activity.”
In other Leeds United news, this controversial Leeds youngster will be fast-tracked into Jesse Marsch’s first-team.