We’re delighted to welcome football finance expert Dr Daniel Plumley as our exclusive columnist. Each week he’ll be giving his views on the biggest talking points at Leeds United...
Dan Plumley has insisted that Leeds United starting to tour the USA during pre-season could be really lucrative as they look to bring their partnerships to life.
The Finance Expert admitted that the Whites can join the dots with the San Francisco 49ers from a commercial perspective to start increasing cash flow.
Phil Hay has reported that the Whites were left disappointed by Australia despite being financially beneficial, but America looks to be the next port of call.
“Absolutely,” he exclusively told MOT Leeds News.
“Twofold: One, we’ve seen Premier League clubs in general target the USA anyway for pre-season tours and investment opportunities, for commercial tie ins so that fits with that narrative, the Leeds example with how close they already are with the 49ers and where that may go in the future, it just makes sense to join the dots from a commercial perspective and start to look at pre-season tours over there.
“That is starting to bring that partnership to live in a physical sense because obviously, a lot of it is distant because of the way things are structured, but if you can bring it to life and activate through pre-season then that will be really lucrative for Leeds in the future and something that is part of the bigger picture with them in the deal.”
Ticks the boxes.
Leeds going to America now makes perfect sense.
With the 49ers set to complete their full takeover within the next two years, we are starting to see more of their influence with Andrea Radrizzani and Paraag Marathe seeming to meet regularly.
Much will depend on if we retain our Premier League status, but with Jesse Marsch, Brenden Aaronson, Tyler Adams and the 49ers on board, this will certainly happen soon.
In other Leeds United news, this player could be first in the Elland Road boardroom as new contract talks may take centre stage