Leeds United already set for first Squad Cost Ratio boost that will only help with new transfers
Leeds United are plotting for the new Premier League season and beyond, with changes already starting at Elland Road.
With PSR being left in the past in favour of the new squad cost regulations, commercial revenue will be critical for new transfers.
The 49ers are plotting for more game-changing transfers after surviving relegation, which was done with smart recruitment of physicality and experience.
Daniel Farke has done the first part of his job, and getting to that next level is exactly what the German has called for.
The expansion of Elland Road has begun, but that isn’t the only revenue boost expected, with Adidas playing their part, too.
Leeds United reveal historic new away kit
Leeds United fans are ecstatic at the recent online reveal of their new away kit, which was released on Thursday morning.
The Yorkshire Rose badge returns for the first time in over 30 years, with the yellow strip also welcoming the famous trefoil Adidas logo.
With that, it appears that Leeds have been promoted to the Elite A tiers, having previously been in the Premium B tiers.
Adonis Storr has shared that unlocks upgrades for fans, who can now purchase long-sleeve match quality shirts, with advanced technology.
It also means a broader scope for off-pitch and lifestyle collections.
All of that adds up to more revenue for Leeds and the 49ers, which will only help with SCR and possible future transfers.
Leeds and Adidas have pulled off some blinders in recent years
Simply returning to the yellow strip with the smiley badge for the Championship-winning campaign saw records broken, with the revenue collected in that year beating the majority of Premier League clubs at the time.
The yellow shirt worn by Dominic Calvert-Lewin when he was signed last year, too, also went down extremely well, proving it’s not just the kits that are working.
Leeds have a brilliantly loyal fan base, and they are one of few clubs who are never accused of fleecing them, with others releasing special kits consistently that aren’t even worn.
With their revenue only set to increase with the new stadium work and Adidas upgrades, the transfer budget will go the same way in the years to come.
What a time it is to be Leeds.
