American interest grows even further after 49ers news at Leeds United – Finance Expert
We’re delighted to welcome football finance expert Dr Daniel Plumley as our exclusive columnist. Each week he’ll be giving his views on the biggest talking points at Leeds United..
Dan Plumley has insisted that American interest in Leeds United investment is even higher after Rickie Fowler openly admitted his desire recently.
The golfer admitted on Sky Sports that he, Justin Thomas and Jordan Spieth were interested in helping the 49ers Enterprises with investments of their own.
Leeds and the 49ers are still awaiting confirmation of their takeover, but with that expected soon, brand opportunities are expected to increase.
“We are starting to see some of the behind-the-scenes stuff here that may come into play,” he exclusively told MOT Leeds News.
“We always thought, the tie-in with the American side of things was an interesting one for Leeds, so you can talk about how that widens the club out to brand proposition and furthering their image in America.
“Look at this opportunity now to do this in a different sport, this is real interest and they are high-profile golfers and the world of professional golf, even just Rickie Fowler mentioning it has really ramped up the interest.
“Obviously, we’re hoping everything behind the scenes is alright and people are pulling in the same direction, but you can see the opportunity for brand alignment and commercial deals, everything is interlinked and from a business perspective, we expected that so it’s really interesting to see.
“It can provide some real opportunities if these are serious about getting involved, they come with a reputation in the sport they operate in so that’s an interesting sub-plot to all of this for Leeds United.”
This will be very interesting to watch, and it proves that further investment is already on the cards on top of what the 49ers group have already put into the club.
Exciting times are ahead in the Elland Road boardroom.
In other Leeds United news, a double exit is now on the cards after the latest £190m news at Elland Road